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dc.contributor.author PANFIL, Alexandrina
dc.date.accessioned 2024-10-30T09:33:06Z
dc.date.available 2024-10-30T09:33:06Z
dc.date.issued 2024
dc.identifier.citation PANFIL, Alexandrina. Content culturalization in games. In: Conferinţa tehnico-ştiinţifică a studenţilor, masteranzilor şi doctoranzilor = Technical Scientific Conference of Undergraduate, Master and PhD Students, Universitatea Tehnică a Moldovei, 27-29 martie 2024. Chișinău, 2024, vol. 4, pp. 2300-2302. ISBN 978-9975-64-458-7, ISBN 978-9975-64-462-4 (Vol. 4). en_US
dc.identifier.isbn 978-9975-64-458-7
dc.identifier.isbn 978-9975-64-462-4
dc.identifier.uri http://repository.utm.md/handle/5014/28420
dc.description.abstract This paper explores the pivotal role of culturalization in video games, highlighting its significance beyond translation and localization. The study examines the key cultural variables: history, religion, stereotypes, and geopolitical imaginations, which are essential in adapting games for global markets. Case studies include the adaptation of "Animal Crossing" for American culture and the controversy surrounding Nintendo's renaming of Pikachu in Hong Kong. The paper concludes with strategic recommendations for effective culturalization in the gaming industry. en_US
dc.language.iso en en_US
dc.publisher Universitatea Tehnică a Moldovei en_US
dc.relation.ispartofseries Conferinţa tehnico-ştiinţifică a studenţilor, masteranzilor şi doctoranzilor = Technical Scientific Conference of Undergraduate, Master and PhD Students: Chişinău, 27-29 martie 2024. Vol. 4;
dc.rights Attribution-NonCommercial-NoDerivs 3.0 United States *
dc.rights.uri http://creativecommons.org/licenses/by-nc-nd/3.0/us/ *
dc.subject videotex en_US
dc.subject games en_US
dc.subject global gaming market en_US
dc.title Content culturalization in games en_US
dc.type Article en_US


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