Study on milk and dairy products consumers behavior and preferences in sibiu country from Romania

Abstract

Milk and dairy products are some of the most popular and consumed food products. They can be eaten from an early age and bring a significant nutritional contribution to the health of the consumer. The main objective of this study was to identify socio-economic and demographic factors that influence consumer preferences for dairy products. The study was conducted using a questionnaire and targeted two types of dairy products: packaged dairy products and unpackaged dairy products.