Browsing 2025 by Subject "artificial intelligence"

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  • Digital technologies for quality assurance in circular production systems 
    TURCAN, Iuliu (Universitatea Tehnică a Moldovei, 2025)
    The reason for this research stems from the urgent need to transform the agri-food industry into a sustainable system that can minimize food waste and meet increasingly stringent safety and quality requirements. The ...
  • The impact of digital marketing strategies on the performance of e-commerce platforms 
    BURBULEA, Rodica; DUHLICHER, Grigore (Universitatea Tehnică a Moldovei, 2025)
    During a period in which digitalisation is redefining how companies interact with customers, digital marketing has become a crucial strategic component for the development and scaling of online businesses. E-commerce ...
  • Влияние искусственного интеллекта на современный маркетинг 
    BOGDANOVA, Svetlana (Universitatea Tehnică a Moldovei, 2025)
    В статье рассматривается влияние технологий искусственного интеллекта (ИИ) на практику современного маркетинга в условиях цифровой экономики. Описывается актуальность применения ИИ как одного из ключевых драйверов трансформации ...

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