Organizarea funcţiei de marketing în întreprinderile agroalimentare

dc.contributor.author	MÎRZA, Sergiu
dc.date.accessioned	2025-07-21T11:07:59Z
dc.date.available	2025-07-21T11:07:59Z
dc.date.issued	2012
dc.identifier.citation	MÎRZA, Sergiu. Organizarea funcţiei de marketing în întreprinderile agroalimentare. In: Lucrări științifice, Univ. Agrară de Stat din Moldova. 2012, vol. 31: Economie, pp. 312-321. ISBN 978-9975-64-235-4.	en_US
dc.identifier.isbn	978-9975-64-235-4
dc.identifier.uri	https://repository.utm.md/handle/5014/32901
dc.description.abstract	Economic theory has identified five functions of the company: research and development, production, trade, finance, accounting and personnel. Commercial function includes, as a rule, supply activities, marketing and sales. Marketing task is to discover the existence, within the market, favorable opportunities for the enterprise, partially met or unmet needs of consumers, etc. and seek solutions to them.	en_US
dc.language.iso	ro	en_US
dc.rights	Attribution-NonCommercial-NoDerivs 3.0 United States	*
dc.rights.uri	http://creativecommons.org/licenses/by-nc-nd/3.0/us/	*
dc.subject	teorii economice	en_US
dc.subject	exploataţii agricole	en_US
dc.subject	tehnici de marketing	en_US
dc.subject	promovarea vânzărilor	en_US
dc.subject	economic theories	en_US
dc.subject	marketing techniques	en_US
dc.subject	farms
dc.subject	sales promotion
dc.title	Organizarea funcţiei de marketing în întreprinderile agroalimentare	en_US
dc.type	Article	en_US