IRTUM – Institutional Repository of the Technical University of Moldova

Browsing Facultatea Inginerie Economică și Business by Title

Browsing Facultatea Inginerie Economică și Business by Title

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  • OBERŞT, Ala; MUNTEANU, Ana (Tehnica UTM, 2018)
    Head-huntingul reprezintă un proces inovativ de recrutare, care a reuşit să ocupe o cotă considerabilă şi să se afirme pe piaţa mondială datorită prestării serviciilor de o calitate excepţionala si măririi substanţiale a ...
  • BUGAIAN, Larisa (Tehnica UTM, 2020)
    The democratization of society, the transition to a market economy has caused and continues to cause changes both in the entire system of the country and in the activity of higher education institutions (HEIs) in the ...
  • PAVLENCU, Mariana; SOROCEANU, Igor (Technical University of Moldova, 2024)
    The electoral process represents the foundation through which citizens express their will and choose the representatives who will govern them. The integrity of this process can be undermined by various forms of illegal or ...
  • CĂRBUNE, Natalia (Technical University of Moldova, 2022)
    Arhem means an ajar system endowed with natural or artificial intelligence and consciousness, able to creatively generate the new and to be performant from a technical and economic point of view. Arhema can be natural or ...
  • BOTNARU, Marcela; ȚURCANU, Nicolae (Universitatea Tehnică a Moldovei, 2020)
    The analysis of project planning methods, Gantt chart, Cyclogram, matrix and network chart, their advantages and disadvantages generated the hypothesis that it may be a new model that would lack the disadvantages of the ...
  • LITVIN, Aurelia; FETESCU, Cezara (Technical University of Moldova, 2022)
    The research of the possible directions of rural development for the Republic of Moldova has a crucial role, being justified by the areas owned by the rural space and by the impressive number of people who populate this ...
  • BÂRDAN, Veaceslav (Universitatea Tehnică a Moldovei, 2024)
    Mediul ambiant este poluat de câteva grupe mari de poluanți: mecanici, fizici, biologici și chimici, toate cu repercusiuni grave asupra mediului, însă pe lângă acestea mai există o formă de poluare cu efecte fizice nu mai ...
  • RUS, Alexandra Ioana Daniela; DRANCA, Camelia (Technical University of Moldova, 2022)
    The aim of this research is to assess the corruption impact on the Romanian economy, reflecting the reality in which the Romanian business develops its activities. Corruption, a term used by a large part of citizens, can ...
  • LUCHIAN, Ivan; FILIP, Angela (Universitatea Tehnică a Moldovei, 2021)
    Since 1996, the central authorities of the Republic of Moldova have recognized the existence of corruption problem in the country, formally approving a legal framework aimed at combating this problem. Since then, despite ...
  • BUZDUGAN, Adriana (Universitatea Tehnică a Moldovei, 2024)
    The primary purpose of this study is to gauge how digital platforms are able to contribute to public health and healthy lifestyles within the Republic of Moldova. Health related behaviors have become more simplified with ...
  • NIREAN, Elena (Technical University of Moldova, 2024)
    Green marketing is becoming an increasingly popular strategy for companies aiming to strengthen their brand image and attract environmentally-conscious consumers. However, the real impact of this type of marketing on ...
  • ȚURCAN, Rina; POJAR, Daniela (Technical University of Moldova, 2024)
    The rapid advancement of Industry 4.0 is driving organizations around the world to adopt advanced technologies, generating multiple complex operational and managerial challenges. This article explores the role of human ...
  • TIMCO, Carolina; BUGAIAN, Larisa (Tehnica UTM, 2020)
    The internationalisation of higher education institutions remains one of main issues of their strategies and has a big impact on educational process. There are different approaches to the internationalisation of higher ...
  • ȚURCAN, Rina; ȚURCANU, Dinu; CIUBUC, Alexandru (Technical University of Moldova, 2023)
    This paper seeks to conduct a thorough examination and gain a comprehensive understanding of how Internet access influences economic development. The primary focus is on discerning the crucial factors that drive this impact, ...
  • BÂRDAN, Veaceslav (Technical University of Moldova, 2024)
    The environment is polluted by several major groups of pollutants: mechanical, physical, biological and chemical, all of which have serious repercussions on the environment, but in addition to these there is another form ...
  • BURBULEA, Rodica; MEMEȚ, Diana (Technical University of Moldova, 2024)
    In order to understand how marketing can support the success of wineries in a globalized and dynamic market, it is essential to know, study, and apply marketing strategies in the wine industry. In an ever-changing economic ...
  • APOSTOL, Ciprian (Tehnica UTM, 2020)
    The new economy, as defined in the current period of socio-economic development, has as its main feature globalization. Thus, during this period, as a result of the appearance and spread of the Covid-19 pandemic, in addition ...
  • GRUNZU, Tatiana; LEAȘCENCO, Valeria (Tehnica UTM, 2020)
    The motivation for choosing the subject of this article found its starting point in the desire to highlight the place and role of social media in economic life, which is the most influenced sphere of marketing development ...
  • MUNTEANU, Tatiana (Technical University of Moldova, 2024)
    Advertising is a major force influencing consumer purchasing decisions. Ethics and responsibility in advertising are fundamental for creating effective and sustainable advertising messages. By respecting the principles of ...
  • TRIFONOVA, Larisa (Universitatea Tehnică a Moldovei, 2024)
    This article explores the impact of the Digital Single Market on marketing activities within the European Union. The Digital Single Market is a strategic initiative of the EU aimed at creating an integrated digital space ...

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